Webinar “Selling to the Global Market—Resources and Assistance’’

Event description

Fri. 11/20/2026 12pm-1pm (SBA and AARP Older Adults Technology Services, OATS)

Webinar “Selling to the Global Market—Resources and Assistance’’

https://seniorplanet.zoom.us/j/87098634314

Please join us to learn: 95% of the consumers are outside of US. SBA’s priorities, Why, How, and Where, to sell to the Global Market. Sales Channels and Go To Market Strategies, How to find qualified buyers and partners, Market Research, U.S. Commercial Service, U.S. Government Trade Agencies, Work with SBA for Your Trade Needs, SBA Export Products, and Develop Your Export Plan.

This presentation is intended to be a guide for a small business to help determine if exporting as business strategy make sense and whether the basic ingredients for export readiness are in place.

“Export Plan”

Part I: Export Policy Commitment Statement; Part II: Situation or Background Analysis; Part III: Marketing Component; Part IV: Action Steps; Part V: Export Budget; Part VI: Implementation Schedule; Addenda: Background Data on Target

Presenter: Ms. Man-Li Lin, Economic Development Specialist, U.S. Small Business Administration Metro New York District Office