How to Get AI to Quote Your Business

Event description

Google’s AI Summaries (and chatbots like Gemini and ChatGPT) are now providing instant answers, but if your website isn’t structured correctly, the AI skips your brand entirely and quotes a competitor. This new form of visibility is called Answer Engine Optimization (AEO). You will learn the simple content secrets to becoming the AI’s preferred source.

In this workshop you will also learn to:

• Identify the exact questions your ideal customers are asking in conversational search
• Apply the two critical AEO rules to your website content without needing a developer

Live Demo: Watch us use Gemini and ChatGPT to instantly critique a website, showing you how to find quotable facts and easy-to-fix visibility issues.

The speaker will be Dr. Karen Baldeschwieler, co-founder of Zenagos LLC.