SCORE Influencer Marketing for Small Business

Event description

Want to grow your social media presence and attract more local customers? In this practical webinar, Nicole Rhea, MBA, professor, speaker, and influencer marketing expert, will show you how businesses can build strategic partnerships with local influencers and creators to reach new audiences, create engaging content, and build greater trust in their communities.

You’ll learn how to identify the right influencers for your business, evaluate whether their audience is a good fit, approach potential partners, and create collaborations that benefit both the business and the creator. Nicole will also break down what you should realistically budget for influencer partnerships, what to expect from different types of collaborations, and how to measure whether your investment is delivering results.

You’ll discover how businesses are using creator-generated content to increase visibility, strengthen their brand, and generate new customers—often without the need for a large marketing team or expensive advertising budget. Whether you’re a small business owner, nonprofit, entrepreneur, or marketing professional, you’ll leave with practical ideas and strategies you can begin using right away to turn local influence into meaningful business growth.

$10.00 Non-Refundable Fee

Our Presenter, Nicole Bradham

Nicole Bradham is an MBA, professor, speaker, and influencer marketing strategist specializing in helping businesses grow through social media and hyper-local influencer partnerships. As the founder of HotMod Agency Media and creator of Influencer Academy, she has worked with brands, tourism organizations, and small businesses to create impactful digital marketing campaigns and educate entrepreneurs on the power of influencer marketing.