Will AI Recommend Your Business?

Event description

Will AI Recommend Your Business? explores how ChatGPT, Claude, Gemini, and Google AI Overview decide which companies to surface, compare, and recommend when prospective customers ask who to hire or trust.

In this practical 60-minute session, Michael Peggs explains how AI visibility differs from traditional search, introduces a simple framework built around Context, Content, Credibility, and Confidence, and shows how businesses can improve the way AI understands their services, customers, expertise, and authority. Attendees will also learn how entity maps, structured data, content clusters, reviews, citations, and other trust signals influence AI recommendations—and leave with a simple visibility check they can use to see how their own business appears today.