Agent-Ready: Preparing Your Business for Customers Who Send AI to Do the Buying

Event description

Topic: Marketing and Sales

AI is starting to shop on behalf of customers. Learn what that means for your business before everyone else does.

A new kind of customer just arrived, and it isn't human. People now ask AI assistants to find products, compare services, and recommend businesses, and AI agents are starting to go further: visiting websites, filling out forms, and completing purchases on their owner's behalf. Businesses whose websites aren't readable by these systems simply don't appear. This session explains the shift in plain language: how AI search and shopping work, why clear product and service information now matters more than beautiful design, and what platforms like Shopify and Google have already built to connect small businesses to AI buyers. You'll leave with a simple audit to run on your own website that same day, plus a readiness checklist for whatever comes next.

Speaker(s): Gerald Cullison, Daystar New Media, Inc.

Co-Sponsor(s):  LED, SBA, and Nicholls State University

Fee: No Cost