SCORE Using Google Business Profile to Grow Your Business

Event description

Having a strong online presence is essential for businesses of all sizes. One of the most effective tools to boost your visibility and growth is your Google Business Profile.

Google Business Profile is a free, easy-to-use platform that allows you to manage your business information, interact directly with customers, and use Google’s tools to expand your reach, strengthen your brand, and grow your business.

In this session, you’ll learn:

· Setting up a free Google Business Profile

· Adjusting your location and map pin

· Enhancing your visibility on Google search results and Google Maps

· Managing customer reviews

· Leverage posts and events

· Using calls, messaging, and booking features

· Running Google Ads and local campaigns

· Monitoring insights and analytics

Our Presenters Catrine Fredrikson and Chloe Stofan

Catrine Fredrikson is the president and owner of EZY Marketing and has over 20 years of experience in the field of digital marketing. She is a speaker and educator in the area of online marketing with speaking engagements at SCORE, SBA, local chambers and for professional organizations. With a strong online presence, she offers live webinars and YouTube recordings EZY Marketing’s channel.

Chloe Stofan

Chloe is a Digital Marketing Coordinator at EZY Marketing with a diverse background in the creative and real estate industries. She has freelanced as a writer and photographer for multiple magazines across Northeast Florida. With six years of real estate experience, Chloe brings a well-rounded skill set to her role. She holds both a B.S. and an M.S.M. from the University of North Florida